Tag: Articles

What Website Visitors Really Want.  This article is exerpts from a famous article by one of America's most brilliant marketing mavens, Jay Conrad Levenson.  What visitors want is probably not what you think they want!

• Primary Tools for Brand Building
• Rental Real Estate uses Internet as Branding Extension
• Our "15 minutes" of Fame then a Google Slap-down
• Internet Ethics Workshop for Consultants and Coaches
• Someone You Should Know

In this issue:

• New article available The Need for Speed
• More on building your online brand
• Newsletter contest winner
• The three legs of Internet branding
• Tech Talk - Some upgrades should be avoided!

Example of a page done almost totally in Dynamic HTML. So, what's the catch?

Ask yourself:
"What does our marginally effective website cost our business?  Could it be turning prospects away?"  If either of these questions make you feel uneasy, then it's time for a website redesign. We might be able to help you as we have helped many others. Stretch your Internet marketing horizons with a website  redesign that works for, not against you.

OK, you've traken the plunge and are starting your website design, (or redesign), project.  You've figured out who is the potential audience and and what your visitors need to take away from visits to your newly designed or redesigned website.  Now, comes the heavy lifting.

Connections Are Not Created Equal!

"Our target market has hi-speed Connections."  I hear this a lot from clients, prospective clients and  website design people.  I'm thinking: "mistaken assumption!.  .   ." 

Internet marketing and web site selling are the lastest attempt to take retail sales into the electronic realm.  Is the Internet marketing and sales environment really so different from traditional selling environments? Let's see what we can learn from history.